Don’t let the name fool you as this fast rising electro star is far from lazy - after only 2 years in the studio Lazy Rich has more chart-topping releases under his belt than most artists achieve in their entire career. And he means business; Lazy Rich’s music is played by some of the worlds biggest electronic music artists such as David Guetta, Fatboy Slim, Sander Kleinenberg, Judge Jules and DJ Dan.
This UK native now living in Canada, is also the head of his own label “Big Fish Recordings”, and has a plethora of artists across the globe that have assisted in positioning his label as a formidable force in the dance music scene.
After achieving a slew of 1’s and Top Tens on both “Beatport” and “TrackItDown”, alongside a number of plays on BBC Radio 1, Lazy Rich has had the opportunity to play sets all over the world, destroying dance floors from Miami to Ibiza.
The future looks incredibly bright for this rapidly rising star - gut-wrenchingly intense, obnoxiously funky and audaciously epic, Lazy Rich makes sick stupid beats to get floors bumping. ClubDistrict.com brings Lazy Rich out of the nightlife to invade your daylife with a little one on one we call UNMIXED!
Thank You Pouria with DJLinks.com | Interview by Veronica Arvizu | November 30, 2009
CD: Your name seems quite ironic for someone that has put out 50 plus tracks in a years’ time. Is there a special story behind the name “Lazy Rich” that you would like to share? LR: Yeh, it definitely is a bit ironic! I used to be obsessed with the track "Lazy" by X-Press 2, way before I remixed it. Eventually I decided that I was so obsessed with it that I should call myself "Lazy Rich", ("Rich" being my real name).
CD: It says on your Facebook you have only been in the studio for 2 years; were you a part of the music industry before that, or what is your musical background prior to being a producer? LR: I've been DJing for about 10 years now; starting off with trance, then funky house, and then started spinning electro about five years ago. The production felt like a natural progression of this, it was something I'd been meaning to get into for a long time but felt that it was always out of my price range. As far as my technical background, I was lucky enough to work with Hirshee and Jeff Daniels, who showed me the basics, and the rest I just learned myself.
CD: Growing up, what sort of things were you interested in? Were you always into dance music, or did it come later for you? LR: I have to admit that I've been a bit of a nerd most of my life - I was really into computer games growing up, and I think they have influenced some of the music that I make today. I've been into dance music as long as I can remember though - I have memories of being four years old dancing round the house with my sister singing "Everything Starts with an 'E'". I dread to think what my mother must have thought.
CD: Your music productions/remixes have gained world-wide recognition by industry leaders David Guetta, Sander Kleinenberg, Dj Dan, Hatiras, Klass to name a few; Can you remember the feeling the first time you heard one of your tracks played live? LR: The first big name to actually play one of my tracks was Miles Dyson; he has been a HUGE help for me ever since I got signed to his label. I remember he played 'Push That System' at a gig here in Vancouver and I ran around the club like an idiot telling everyone it was my track.
CD: Tell us a little more about that and some of the artists’ under your label, Sweet Cheat, & Anthony Ross? LR: I've been lucky enough to meet a ton of very talented artists from all over the world through my touring and remix work. Sweet Cheat was one of the first guys I got on board actually, he's from Poland and has a very unique brand of extremely dark and nasty electro - look out for his remix of Frederik Olufsen's "Basement Insomnia" coming up soon. Anthony Ross is from San Diego, incredibly talented producer, has been doing a lot of nu-disco type stuff recently. I'm going to be meeting up with him in San Diego, in January, to work on a track for my album with him.
CD: You are recognized for your remixes of tracks by some great producers in the scene right now, Deadmau5, Classixx, Miles Dyson; Do you choose the tracks you would like to work with? LR: It varies a lot actually. Sometimes you will get a request from the label, and sometimes from the artist themselves. I also do a lot of remix swaps with producers that I admire, such as Pablo Decoder, Jon-E Industry and Roy Rosenfeld, as it's great to have your name associated with them.
CD: There has been talk of collaborations with Miles Dyson, have you had the chance to get in the studio together?| LR: Yup, it's going to be part of my forthcoming album - the track is started, I'm just waiting for Miles to find a gap in his ridiculous schedule to get it finished. Gonna be a belter for sure.
CD: You have been widely recognized by your Dark Electro style tracks. Do you see yourself crossing into other genres in the future? LR: I've had a couple of tracks in other genres: progressive and techno; however, none that have been particularly successful. Unfortunately as you gain recognition for one genre, that’s all that anyone wants to hear from you; but I'm definitely going to explore other genres in the near future. I'm actually doing a tech house remix for Roy RosenfelD right now, coming soon on Definitive.
CD: You are originally from the UK but moved to Canada, have you noticed any differences in the nightlife scene between countries? LR: The scene in Canada is certainly a lot smaller and things are maybe a bit more underground over here which I think is a great thing. You find that everyone that goes out is there for the music and really gets into it. That being said though, it has actually been a while since I've had a proper big night out in England. I've yet to play any really big gigs over there, so maybe my opinions will change next year.
CD: You have played to crowds across the globe, from Miami to Ibiza. Do you have a favorite city or event you have played at? LR: I love playing in Vancouver at the Lotus Sound Lounge, my favorite club in the world - it's a 300 person underground basement with a really diverse and "up for it" crowd. Always good times at the Lotus.
CD: There are comments on various sites about people thinking you live in the studio. With the number of hot tracks you put out, it is questionable. How do you feel about this statement? LR: I did actually have my studio in my bedroom when I lived in my last apartment, so it's not too far from the truth. Luckily since then I got a separate studio; although I do still bust a 16 hour work day from time to time.
CD: What are your plans for this upcoming year, or what should we look out for in 2010? LR: Next year I've got a load of tours coming up. I've been working with my management DJLinks.com to put together tours in the US, Australia and the UK, with hopefully many more to come. I've also got the album coming up, which is going to feature a TON of really big names from the electro scene. I'm really looking forward to seeing how well that does.
Thank you Lazy Rich for taking a moment to chat with us. We look foward to all your future projects and tours. - ClubDistrict -